Case ID: 713533
Abstract:
Case
Solution & Analysis for Strategy and the Strategistt by Eric J. Van Den Steen
This short case presents a series of brief accounts, observations, and quotations that challenge students to think about the role of the CEO - and of the CEO's (possibly strong) beliefs and convictions - in strategy. It focuses in particular on three issues and their practical implications: 1) when and why it is important that the strategy publicly reflects the (possibly strong) beliefs of the CEO and management; 2) whether and when you want the strategist (CEO or management) to have strong beliefs; and 3) why people tend to develop strategies in line with their background and past successes, and what the implications are.
Keywords:
Belief systems, Leadership, Strategy, Values, Vision, Strategy and the Strategist Case
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