Case Study Analysis and Solutions

Case ID: 311083

Abstract:
Case Solution & Analysis for PepsiCo Peru Foods: More than Small Potatoes by Rosabeth Moss Kanter, Rakesh Khurana, Rajiv Lal, Matthew Bird
Jorge Tarasuk, VP of Operations and Supply Chain for PepsiCo South America Foods, and his team had worked for 10 years to realize their dream of creating an agro research center in Peru that could provide more productive and healthier varieties of potatoes for the Frito-Lay businesses in PepsiCo's tropical regions, including Brazil, China, Egypt, India, Thailand, and Vietnam, where much of its future growth would come. They were denied several times but kept the idea alive through other projects until conditions presented themselves. But now that they had secured initial funding for the center, the hard work would begin.

Keywords:
Change management, PepsiCo Peru Foods More than Small Potatoes Case Solution

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