Google in China (A) Case Solution


Case ID: 510071

Abstract:
Case Solution & Analysis for Google in China (A) by John A. Quelch, Katherine E. Jocz
In January 2010, Google threatened in a public statement to stop censoring its search results on its google.cn website, as required by Chinese authorities. Should Google exit China? Or attempt a compromise with the Chinese government?

Keywords:
Business & government relations, Crisis management, Internet, Marketing, Google in China (A) Case Solution

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