Case Study Analysis and Solutions

Case ID: 515028

Abstract:
Case Solution & Analysis for Fresno's Social Impact Bond for Asthma by John A. Quelch, Margaret Rodriguez
In 2014, Social Impact Bonds (SIBs) were quickly gaining popularity as an investment vehicle which joined together private investors and nonprofits to tackle social issues. Although numerous SIB projects and proposals had cropped up across the U.S. following the launch of the first SIB in the UK in 2010, none were explicitly focused on healthcare. Fresno, California announced the first healthcare SIB in 2013 to fund home-based programs to reduce asthma attacks. If successful, the Fresno SIB model would help solve the challenge of delivering preventative care efficiently in at-risk communities.

Keywords:
Finance, Health, Health care, Marketing, Fresno's Social Impact Bond for Asthma Case Solution

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