Case Study Analysis and Solutions

Case ID: 714431

Abstract:
Case Solution & Analysis for Walmart around the World by Juan Alcacer, Abhishek Agrawal, Harshit Vaish
After reaching the limits of its successful expansion in the United States in the early 1990s, Walmart sought growth opportunities in markets abroad. This case describes Walmart's attempts to replicate its successful U.S. business model in Mexico, Canada, Brazil, Argentina, Central America, China, South Korea, Japan, Germany, the U.K., and Africa. Students reflect on the mixed results of these ventures and identify elements in the company's location choices, times of entry, and modes of entry that may explain the outcomes observed. They then formulate a set of recommendations for Walmart to maximize its chances of success when the company expands into India in 2013.

Keywords:
Advertising, Barriers to entry, Barriers to exit, Black markets, Business failures, Cross functional management, Expansion, Globalization strategies, Market failures, Strategy, Succession planning, Walmart around the World Case Solution

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