Case Study Analysis and Solutions

Case ID: 713478

Abstract:
Case Solution & Analysis for LEGO (A): The Crisis by Jan W. Rivkin, Stefan Thomke, Daniela Beyersdorfer
As this case opens, iconic toymaker LEGO stands on the brink of bankruptcy. Jorgen Vig Knudstorp, LEGO's young and newly appointed CEO, must size up changes in the toy industry, learn from the company's recent moves, and craft a strategy that will put LEGO back on track.

Keywords:
Bankruptcy, Change management, Competitive strategy, Conflict escalation, Crisis management, Insolvency, Management, Organizational change, Product adaptation, Products, Strategy, LEGO (A) The Crisisi Case Solution

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